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It’s Time To Shift Forward
At SRAM, they know that if a technological advancement clutters the experience, it shouldn’t be called an advancement.
Because it’s a bicycle. It’s supposed to be simple. To make something elegant to the point where it removes what’s in the way... that’s advancement. That is the standard they held themselves to while developing their first electronic shifting system; SRAM RED® eTap®.

The idea of electronic wireless shifting is something that will be considered as normal practice in the coming decades but it will be hard to see past the easa of use that the SRAM eTap system delivers. The two button shifter is easy to use but will take some getting used to. The idea is the right shifter shifts down through to the smaller cogs and the left shifter climbs through the larger cogs on the cassette. Holding the shifter buttons together the groupset changes the front derailluer. It may not be a quick as the mechanical SRAM RED but this was the intention. Moving through the gears can cause damage to the rear derailleur or cause the chain to get jammed and ultimately destroy the rear derailleur hanger. 

The brakes remain the same as the SRAM RED brakeset but have a fresh look and wind cheating features such as a more aerodynamic brake body. The smallest of details have been taken in to account - like pointing the barrel adjuster away for the wind. SRAM RED brakes won't slow you down until the you are ready.

The SRAM RED eTap Rear Derailleur executed the shifts the instant you demand them. The military like precision has been designed to be used with the SRAM Powerglide and PowerdomeX cassettes. The anodized alloy body has been designed to be both aesthetically pleasing to the eye but has the finer details of aerodynamics involved also. The key point of the SRAM RED eTap Rear Derailleur is the battery fitting. The simple clamp on and off system is a clean and tidy addition. Coupled with a carbon pulley cage and ceramic pulley bearings. With the battery the rear derailleur weighs 238g.

SRAM Yaw technology changed front shifting forever and has elimated the need for trim. The SRAM RED eTap Front Derailleur makes a good thing better by executing front shifts confidently and quickly. Designed to work with SRAM X-Glide-R 11 speed chainrings.

The SRAM eTap shifters are what the complete groupset has been designed for. The one button shifting on each shifter has been engineered to be the quickest, most precise and simplified shifting option to date. The right hand shifter operates the inboard shifting and the left is the outboard shifting. Holding them together and the front derailleur shifts. SRAM's Ergofit controls have been revised to connect the rider and the bike with Reach Adjust to fit any hand. Carbon ErgoBlade levers and large SRAM eTap paddles provide positive controls for the rider. The eTap logic and positive feedback paddles elimates the shifting mistakes.


The way the front and rear derailleurs communicate with the shifter is over AIREA. The AIREA network is fast and has clean and easy installation. The each time the SRAM eTap groupset is paired, a new ecryption code is genegrated and assigned with the components. So if you find yourself in a group of 100 riders all with the SRAM eTap groupset you can rest assure that the rider next to you will not be shifting for you. SRAM eTap groupset also comes with the SRAM eTap Blips. When you are climbing the shifter paddles are not in the ideal location, so the Blips are there. Installed on the underside of the handlebars the give perfect shifting control. Simple to install by inserting a jack into the shifter.

SRAM RED Crankset is now available with refreshed graphics and to compliment the eTap system. The SRAM XG 1190 Cassette and a SRAM RED 22 Chain are the perfect are made for each other.

What is in the groupset:

  • SRAM eTap Chainset - either GXP or BB30. 172.5mm crank length and 52/36 chainrings
  • SRAM eTap Shifters
  • SRAM eTap Blips with clamp
  • SRAM Rear Derailleur
  • SRAM Front Derailleur
  • Charger, USB Stick and Quick Start Guide
  • SRAM XG-1190 Cassette
  • SRAM RED 22 Chain - 114 links

Delivery Information

Hargroves Cycles offer Free Delivery for all orders over £9 with in Mainland UK (orders below £9 will be charged £1.99)

Current disptach time of UK Bike orders is 7-10 days.
In Stock Clothing, Parts and Accessories are usually delivered within 2-4 working days, often sooner.

Bikes and Bulky items are sent via TNT Courier and smaller items are sent via Royal Mail 2nd Class Post.

Items over £50 are sent with Royal Mail 1st Class track able service which is emailed to the customer on the day of dispatch.
For full delivery details please see our Delivery Page

International Delivery

Hargroves Cycles delivery all across Europe. Goods are shipped from the UK and are subject to import duties where applicable

For further delivery, pricing and restriction information please view our International Shipping Page

Returns Information

We will happily exchange or refund any item purchased at Hargroves Cycles within 365 days, except gift vouchers and personalized products, except where faulty.

Returned goods must be unused and supplied with their original packaging, unless faulty.

For full details on our Returns procedure please visit out Returns Section.

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SRAM - Bike components are all we do - which is why we do them so mind-bendingly well. SRAM Corporation began with the goal of creating the absolute best shifting system and changed the cycling world forever with the introduction of Grip Shift. To support the innovation, we invested in Sachs Bicycle Company and built a state of the art manufacturing facility in Schweinfurt Germany.

We had the vision and desire to expand our presence in the industry so we found the best suspension company, RockShox, joined forces with them, creating huge excitement in the global cycling community. Not content to stop there, we knew expanding our line with the best brakes, bottom brackets and cranksets would fine-tune the ride even more. So we teamed up with Avid and Truvativ.

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  • SRAM RED eTap Wireless Electronic Groupset